By J. Alexander Sloan, Director of Strategic Partnerships, Tides
Hey startup CEOs! Now is the time to invest in the culture of your new enterprise and in your community. Having a positive social impact is a new minimum standard for businesses – as essential as creating products people want.
One company knew that it was not only possible but also necessary to give back before they were even breaking even – Rally Software.
In 2003, ten years before it went public, Rally Software allocated...